Whether Organisational Culture can be Managed

Introduction

The main suffer of every constitution is increase demand for the goods and services it offers. To succeed this goal, makeups employ certain ethics that control their attitudes, beliefs, experiences and values. This ethical attribute of an organisation is known as its `organisational culture. In their book strategical Management, Hill and J wizards (2001) define organisational culture as the specific compendium of values and norms that be shared by people and groups in an organisation, and that control the way they interact with each other and with stakeholders away(p) the organisation. In their opinion, it also includes beliefs and ideas somewhat what kind of goals members of an organisation should pursue, and ideas about the appropriate kind or standards of behaviour organisational members should use to contact these goals. From organisational values develop organisational norms; guidelines or expectations that prescribe appropriate kinds of behaviour by employees in peculiar(prenominal) situations, and which control the behaviour of organisational members towards one another (Hill and Jones, 2001: 21).

Ogbonna and Wilkinson (2003) put forward that the services offered by any organisation can solely be marketed when there is an interaction between a particular unit of the organisation and the consumers.



The relationship between the staff of an organisation and the consumers strongly influences the acceptance of the service offered by the company. It is therefore heavy to study the organisational culture of every organisation so that it whitethorn be improved if need be. Some approaches to organisational culture are more analytical, concentrating more on the cultural behaviour of the organisation rather than relating different culture types to the organisation. This approach emphasises the historical mise en scene of the culture of the organisation and relates it to the way it affects the behaviour of staff. According to Linstead et al. (2004:67), this is a `rich approach...

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